Account Development Representative

Ref#: 20526

Function: Marketing

Location: Canada, ON, Waterloo

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As the Information Company, our mission at OpenText is to create software solutions and deliver services that redefine the future of digital. Be part of a winning team that leads the way in Enterprise Information Management. 

The opportunity:

OpenText has developed a Center of Excellence for Account Development. This fast-paced, creative team works closely with Field Marketing and Sales to drive pipeline growth in enterprise-level accounts across our solution portfolio.

As an Account Development Representative, you will be joining a high-performing team required to collaborate with peers to effectively attract and qualify prospects evaluating the purchase of OpenText solutions. The successful incumbent will be comfortable cold calling, cold emailing & engaging via social media to promote our solutions through campaigns, thought leadership, events, etc. If you are energetic, motivated and creative, this position will challenge and enhance your skillset.

You are great at:

Working with Field Sales counterparts to develop territory strategy
• Articulating business value through persona-based research, story-telling,
social selling, etc.
• Qualifying and developing new contacts within defined prospect and customer
• Performing opportunity discovery calls within the OpenText install base and
prospect accounts to uncover existing and potential projects
• Driving lead management, tracking & forecasting in CRM
• Following up on Field Marketing activities in a timely, organized manager

What it takes:

LinkedIn Blog Post – “A Day in the Life of an OpenText Account Development Representative”
• 1-2 years of proven successful outbound lead generation experience in a
technology environment preferred
• Bachelor's degree or equivalent working experience
• Exceptional written and verbal communication, with the ability to listen and
understand a prospect’s business challenges
• Strong organizational, planning and prioritization skills
• Goal-oriented, positive, self-starter with strong analytical skills and a track
record of autonomy, ownership and execution
• Ability to think outside the box when researching leads and finding new and
creative ways to show how OpenText solutions can help the client achieve their
• Experience with, Eloqua Engage, LinkedIn Sales Navigator &
DiscoverOrg and Dunn & Bradstreet is a plus

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