Program Manager SAP Ecosystems EMEA

Ref#: 15592

Function: Marketing

Location: Germany, Munich

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As the Information Company, our mission at OpenText is to create software solutions and deliver services that redefine the future of digital. Be part of a winning team that leads the way in Enterprise Information Management. 

The Opportunity: 

The Program Manager for SAP Solutions, SuccessFactors (f/m) is responsible for the definition and execution of the go to market process of Open Text’s product portfolio for HR. She/he is building up GTM plans, determines the necessary budget and resource allocation and takes care of a successful product roll out into the Open Text field. Key activities are sales readiness, demand and lead generation, sales support and partner coordination. Important responsibility is also the coordination of joint GTM activities as part of the overall SAP reselling program. She/he works outbound with Open Text sales, Open Text channel managers, Professional service, Learning Services and Marketing functions and as part of the reselling program closely with SAP Business Development, and SAP Sales. She/he continuously compares actual business performance with the business plan and decides about necessary changes and additional measures in order to reach the goals. 

While many of the activities necessary for a successful product rollout can be outsourced to other internal or external functions (generation of marketing collateral, technical training, field marketing), some key deliverables such as joint GTM planning with SAP, sales training, analyst coverage and/or event related presentation remain within the responsibility of the Program Manager. She/he also works extensively with the Product Manager function to ensure the roll-in of market demands and customer requirements. The Program Manager defines the strategic product direction together with Product Management, based on experience, market research and customer demand. 

He/she will report to the Senior Director of SAP Ecosystem Reseller Portfolio for EMEA and works closely with sales managers, presales, local channel managers, product manager and other program managers for the solution suite. He/she will also work very closely with the North American Portfolio Manager for SAP Solutions to ensure these fundamentals underpinning globally.

Primary Duties

Go to market planning and execution 
Planning and execution of HR specific marketing campaigns to drive lead and demand generation
Planning and coordination of development of marketing collaterals
Development of sales kits to ensure successful sales support
Provide sales support to close business
Competitive analysis, benchmarking and requirement roll-in
Coordinate and/or running of enabling sessions for sales, presales and global service of Open Text and SAP. 
Marketing support and communication to channel partners
Build and maintain an effective network of product specialists & consultants in the field including a partner network
Continuous benchmarking of actual performance versus business plan. 
Alignment with Line of Business Management, NA Program Manager and Product Management to define future solution strategy

What it takes: 

Bachelor’s degree or College diploma or equivalent experience
Experience of product marketing and/or Sales experience
Understanding of sales and marketing principles 
Program and project management skills 
Demonstrated experience in the development of enabling programs for sales and partner channel 
Understanding of SAP market and SAP Offering for HR 
Basic knowledge HR and Enterprise Content Management (ECM)
Understanding and experience in orchestrating different internal and external resources in a project/program
Strong communication and presentation skills in English language 
Willingness to travel across EMEA and occasionally North America

At OpenText we understand and value diversity in our employees and are proud to be an Equal Opportunity Employer.

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